Modelling might not be the first thing you think about when you are pregnant, however there’s a big demand for Maternity models!
Your body goes through so many changes while expecting and you may not feel at your most confident, however the demand for maternity models in the industry has increased due to retailers targeting pregnant women as they are such a large demographic, the best way to do this is for retailers to promote their products, services and clothing on pregnant models! The maternity fashion market is huge and is set to continually grow as women are demanding more variety in their clothing and product choices while being pregnant.
Recently, our lovely maternity model Katie did an assignment for Aptimal Active, booked by the assignments team here at Models Direct, here’s her feedback;
